About
About
I’m currently working in brand & product marketing at a tech startup. Previously, I studied Business (Brand Management + New Ventures) & Behavioral Science at Minerva University, a new liberal arts institution emphasizing critical thinking, active learning, and global engagement.
I’m passionate about exploring the intersection between design, psychology, technology, and gastronomy, as well as observing how changing trends across cultures; new market developments; and game-changer innovations affect our interactions with the systems around us.
I strive to integrate high-level strategic thinking with purposeful design to effectively solve problems. This includes helping companies whose purpose I believe in better communicate their brand to their audience.
In my free time, I’m an amateur photographer, aspiring world traveler, and dedicated foodie. Being from LA, Shanghai, and Taipei – and having lived in nine countries over the past six years – "home" is a confusing concept. I enjoy seeking experiences and knowledge anywhere and everywhere.
Last spotted meandering from café to café getting distracted by thoughts, ideas, and, okay, TikTok.
Currently thinking about: How brands are uniquely equipped to help tackle the Gen Z “loneliness epidemic”.